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Season 2, Episode 8

#008 - Farmer's Brewing Co. Founder Bill Weller - Part 1

Episodes Show Notes

Published December 10th, 2019


Bill’s story begins on a local family farm located in Princeton, Ca. Bill is a 5th generation farmer who decided to go in a totally new direction and create one of the largest commercial craft breweries in Northern California – Farmer’s Brewing Company.

We talk with this local entrepreneur about life on the farm, and scaling a business by himself to a number of full-time employees. Farmer’s Brewery now brews easy drinking, sessionable beers using grains grown on their farm.

Our conversation “flows” from the evolution of his brewing techniques in back of a pickup truck, to how he expanded to open a new brewery.



Farmer’s Brewing Company was founded by Bill Weller, a fifth-generation farmer with a passion for brewing beer. Located in “sprawling” Princeton, CA, a population 407, the family farm has been in operation since the 1800s -currently producing rice, almonds, walnuts, and wheat. GPS-guided tractors have replaced the mule-driven machinery used to till the same soil a century ago, but much remains the same.

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ChicoTalk is focused on local topics of interest for residents of Chico, Durham, Paradise and other nearby California communities. The format of the show is mainly interviews and roundtable discussions. Business, politics and other topics are discussed in detail.

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